{"id":10431,"date":"2019-03-02T09:00:10","date_gmt":"2019-03-02T14:00:10","guid":{"rendered":"https:\/\/news.elearninginside.com\/?p=10431"},"modified":"2019-02-28T08:40:48","modified_gmt":"2019-02-28T13:40:48","slug":"creating-an-online-mba-at-a-top-business-school-the-latest-from-michigan-ross","status":"publish","type":"post","link":"https:\/\/news.elearninginside.com\/creating-an-online-mba-at-a-top-business-school-the-latest-from-michigan-ross\/","title":{"rendered":"Creating an Online MBA at a Top Business School: The Latest from Michigan Ross"},"content":{"rendered":"\n

One of the most ambitious efforts in online education is currently underway at the University of Michigan\u2019s Ross School of Business. Since August, the #7 business school in the country has been working to put together an Online MBA degree offering for the fall semester of this year. Earlier this month, they announced they had signed with Noodle Partners, an OPM, to help the process along. <\/p>\n\n\n\n

To learn more, eLearning Inside <\/em>got in touch with Eliot Gattegno, managing director of the Office of Digital Education at Michigan Ross. Before heading to Ann Arbor, he taught at NYU Shanghai and the Chinese University of Hong Kong. <\/p>\n\n\n\n

\u201cI\u2019ve been a professor for the past decade and I\u2019ve had the opportunity to teach in a variety of disciplines across arts, humanities, business, and social sciences,\u201d Gattegno said over the phone. \u201cI think education done well takes a lot of work and there\u2019s no difference between the [online vs. in-person] modalities.\u201d <\/p>\n\n\n\n

While Gattegno won\u2019t be teaching any courses at Michigan Ross, he and his department are responsible for overseeing the creation of the Online MBA. <\/p>\n\n\n\n

Optimizing for the Online Modality<\/h1>\n\n\n\n

With online courses, \u201cit\u2019s always about how you can create the optimal environment with which your student is able to learn,\u201d Gattegno said. \u201cThis is done in a variety of ways in a variety of different learning environments. We\u2019re taking the utmost care with the creation of the online MBA for Ross to create what we believe will be an optimal learning environment for students in the online modality.<\/p>\n\n\n\n

\u201cOne thing that\u2019s different about the Ross approach is we are really looking at this as a cohesive degree and a cohesive learning experience across the degree. That would be a differentiator from perhaps programs that are really just looking at this course-by-course, have launched a bunch of MOOCs, they\u2019re putting them together, and then calling them a degree.\u201d<\/p>\n\n\n\n

\u201cThat is the complete opposite of what we\u2019re doing at Ross. We\u2019re designing our curriculum\u2014both core and electives\u2014in an optimal way for the online modality. And we\u2019re also creating full residencies where people will come to Ross for an experience on campus that are supported by online materials before and after to best prepare them for the residential experience and also prepare them to best reflect on their residential experiences.\u201d<\/p>\n\n\n\n

Specifically, learners will travel to the Michigan Ross campus three times throughout their course of study to complete intensive in-person residencies.\u00a0<\/p>\n\n\n\n

Replicating the Michigan Ross MBA Online<\/h1>\n\n\n\n

The faculty and team currently developing Michigan Ross\u2019s Online MBA hope to preserve all the rigor and quality of their in-person degree. In terms of pedagogy, the team is striving to highlight a series of tested and proven approaches. These include active learning<\/a>, spaced learning (repeating previously covered information at specific times to bolster retention), and dual coding<\/a>.<\/p>\n\n\n\n

\u201cWe\u2019re also actively pursuing the creation of a social learning environment for students as well,\u201d Gattegno said. \u201cWith all these things in consideration, we\u2019re taking advantage of the best available technologies and the best available practices and learning for the students in this program.\u201d<\/p>\n\n\n\n

While some educators still believe that online learning inherently falls short of in-person, Gattegno thinks some aspects of the digital modality will exceed the analog. \u201cIf you want to compare and contrast a residential experience with an online experience, in many residential experiences, a portion of your courses will be lecture-based. Research shows that lectures are not an optimal way to learn or even remember material. We\u2019re taking the total opposite approach for the online program. Knowledge acquisition normally comes from lectures or even chunked up 15-20 minute videos, that\u2019s still essentially the same thing. We won\u2019t be doing that. We\u2019ll be taking a completely active-learning-based approach.\u201d<\/p>\n\n\n\n

\"University
University of Michigan Ross School Business. Wikimedia Commons.<\/figcaption><\/figure>\n\n\n\n

As studies often find<\/a> that it\u2019s difficult to replicate the social aspect of learning in an online environment, Michigan Ross has a unique take on social learning for their Online MBA. <\/p>\n\n\n\n

\u201cThe students will have a lot of flexibility and choice in this program,\u201d Gattegno said. \u201cWhile social learning sounds good in principle, it\u2019s often a point of contempt for many students. This is because it\u2019s very challenging for many students to arrange their times to meet with each other, their schedules don\u2019t align, and so on and so forth.<\/p>\n\n\n\n

\u201cCourse creation and how students progress through it will be heavily considered. One can\u2019t account for every variable, but we\u2019re building in the social aspect where it\u2019s appropriate. And we\u2019re also making sure students will have time. Within the classes, students will do a substantial portion in synchronous sessions.<\/p>\n\n\n\n

\u201cThe students that are going to be doing this program are going to be doing just what they would be doing in, say, a case discussion and having breakout groups during a normal class at Ross. They\u2019ll go into their breakout groups online, they\u2019ll be tackling a challenge, they\u2019ll be analyzing a case, they\u2019ll return, present, debate, defend their points of view. This will be a constant throughout the synchronous sessions.\u201d<\/p>\n\n\n\n

Michigan Ross Selects Noodle Partners for their OPM<\/h1>\n\n\n\n

Online program management companies (OPMs) are some of the most vaguely defined companies in edtech. Their role at different universities often varies widely, and can include anything from instructional design, to technological support, advertising, marketing, and recruitment.<\/p>\n\n\n\n

\u201cWe are partnering with Noodle Partners, but in an extraordinarily intentional way,\u201d Gattegno said. \u201cFirst and foremost, the courses are 100% designed and taught by Ross professors. As we do already for our residential courses, we support Ross faculty members in the creation process with the intent to put forward the best possible course. <\/p>\n\n\n\n

\u201cNoodle Partners is augmenting what we\u2019re already doing in house. As you can imagine, we\u2019re developing a vast amount of content. It\u2019s also good to bring in the outside expert opinions. That said, we are not outsourcing our instructional design to Noodle. <\/p>\n\n\n\n

\u201cThey have been great in their counseling services and providing us with market research that we pair with our own market research and secondary research that we receive from other sources.<\/p>\n\n\n\n

\u201cWe\u2019re collaborating with Noodle in a strategic way and it\u2019s largely in the technology area. We are not a technology company. The University of Michigan is not a technology company. We have a lot of research that my office has done that we would like to apply. Noodle Partners is helping us do that.\u201d<\/p>\n\n\n\n

Featured Image: Wikimedia Commons.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

One of the most ambitious efforts in online education is currently underway at the University of Michigan\u2019s Ross School of Business. Since August, the #7 business school in the country has been working to put together an Online MBA degree offering for the fall semester of this year. 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