{"id":8721,"date":"2018-11-27T06:00:08","date_gmt":"2018-11-27T11:00:08","guid":{"rendered":"https:\/\/news.elearninginside.com\/?p=8721"},"modified":"2019-07-04T09:05:00","modified_gmt":"2019-07-04T13:05:00","slug":"skillsoft-rebrands-as-it-celebrates-20-year-milestone","status":"publish","type":"post","link":"https:\/\/news.elearninginside.com\/skillsoft-rebrands-as-it-celebrates-20-year-milestone\/","title":{"rendered":"Skillsoft Rebrands As It Celebrates 20-Year Milestone"},"content":{"rendered":"

Skillsoft, a cloud-based learning platform that continues to transform workplace training, is currently celebrating its 20th anniversary. To mark the milestone, the company is both reflecting on how far they have come since their launch in 1998 and looking forward to their next chapter. eLearning Inside<\/em>\u00a0recently talked to Chad Gaydos, Skillsoft<\/a>‘s Chief Operating Officer, to learn more about the Skillsoft rebrand.<\/p>\n

Workplace Training from 1998 to 2018<\/h2>\n

Cait\u00a0Etherington –<\/span>\u00a0Skillsoft describes itself as a “cloud-based learning” platform. This concept didn’t even exist when Skillsoft started with its videos and CD-Roms back in 1998. How has Skillsoft kept up with the rapid changes in technology over the past twenty years and how is the Skillsoft rebrand reflecting these changes?<\/p>\n

Chad Gaydos –\u00a0<\/span>I know \u2013 how things have changed in 20 years! Initially, Skillsoft shipped CD-ROMS and manuals to customers, and in 2001 we acquired Books 24×7, which was a world-class provider of web-based digital technical and business reference content. In 2002, we released our first version of Skillport \u2013 which was the first version of our eLearning platform.\u00a0A lot of the knowledge we have acquired unsurprisingly came from our acquisitions. We saw what other smaller companies in the market were doing and that helped us to drive our technology adoption forward. [That is also the case] more recently with Percipio. Percipio was initially developed in Vodeclic, an acquisition in France which sold digital skills online to consumers. Seeing how they developed the user experience basing it on a consumer model was incredibly helpful for us, and the simplification of UX and consumer grade design is still an important part of the platform today.\u00a0Our customers have also been an incredibly important element of our knowledge acquisition. Often customers would challenge us to deliver a new or more efficient enhancement to our platform \u2013 and that has helped push us as well.<\/p>\n

CE –<\/span>\u00a0To what extent has research played a role in Skillsoft’s very rapid evolution?<\/p>\n

CG –<\/span>\u00a0We invest a lot in determining how our learning works and how to make it work better. As the leading global provider of eLearning, this naturally intrigues us. And we believe that as leaders in our industry, we must continue to understand why (and how) the brain processes and retains information to improve performance. In short, what key factors must we consider to ensure that learning sticks? An understanding of retention and application continues to be one of the greatest challenges facing the industry today. We have partnered with the MIT\u2019s Office of Digital Learning and Accenture on an extensive research initiative that will delve into the science of learning to precisely determine what instructional strategies stimulate learner engagement and interest.<\/p>\n

How Skillsoft Has Continued to Stay Ahead of Workplace and Technological Changes<\/h2>\n

CE –<\/span>\u00a0How has Skillsoft consistently positioned itself to respond to changes in the workplace–for example, the growing presence of globally distributed and virtual teams?<\/p>\n

CG –<\/span>\u00a0There are several ways we keep abreast of the new changes in the workplace. This includes gathering feedback from our subject matter experts and customers on a regular basis. But with 45 million licensed users, we have a lot of data on what people are searching for, what terms are being used, and what training is most popular. We have a team of people who are constantly reviewing the data from Skillport and Percipio in order to predict the next phase of corporate education needs.\u00a0These three elements help us to keep ahead of the needs of our customers. For example, in the last two years, we have released two brand new content libraries to deal with changes in the workforce: the Skillsoft Leadership Development Program and Digital Transformation.<\/p>\n

The Growing Demand for Workplace Training in the Fourth Industrial Revolution<\/h2>\n

CE –\u00a0<\/span>Would you agree that workplace training is even more important now than it was two decades ago and is the Skillsoft rebrand taking this into account?<\/p>\n

CG –<\/span>\u00a0Absolutely. Two decades ago we were mostly working physically with our teams, we have very limited changes in our roles, we understood the expectations and we were clear on where the future promotions lay and what we had to do get there. There was no such thing as the gig economy, we all wanted permanent pensionable jobs. No internet, no mobile phones \u2013 when you went on vacation you were uncontactable! We wrote letters, we sent paper invoices, we paid bills by check and lots, lots more. I remember working on a Wang machine at home when I was about 13 and getting it to print my name using BASIC \u2013 such excitement. I also remember when I started work for a life insurance company, we had to take turns on the quote machine \u2013 because there was one per department. In my first tech company at 24, I still remember my boss explaining to me that a comma and closed bracket meant a smiley face. I was so happy!<\/p>\n

The last 20 years have seen insane levels of change in work. Employees have more power, employers are not only measured on their financial success, but on what they stand for and what they do in their spare time. CEOs are fired for sexual harassment, scandal and kicking a puppy<\/a>.\u00a0Employees insist on aligning their beliefs with their employer. In addition, technology is changing things on a regular basis, so we all need to keep up. Education is at the core of this new work paradigm.<\/p>\n

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Top People Challenges Currently Faced by Organizations<\/span><\/h3>\n